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How I’d Underwrite ItNutley · July 2026

Where do you launch a Nutley home when everything under $800K sells over ask?

31 Hay Ave answered it: listed $475,000, sold $535,000 in 13 days. The price wasn’t a guess — it was built to start a competition, not end one.

Bottom line

In a band where the buyer pool is deep, the list price is a starting gun, not a ceiling. Price to invite the fight — and let real competition find the number no one would have dared to list at.

What I’d do with a home near this line
  1. Underwrite the band before the house. Under $800K, 19 of 23 July sales cleared ask; over it, 1 of 5. Which side you launch on is the whole game.
  2. Launch inside the deep end of the pool. A list price the market reads as fair invites every qualified buyer in — that’s where premiums come from.
  3. Judge it in the first two weekends. Depth of showings and offers tells you quickly whether the number did its job.
Nº 1

The numbers that matter

MLS record · July 2026
List price
$475K
Nutley, under $800K tier
Sold price
$535K
+$60K · 12.6% over
Days on market
13
From list to accepted offer
Nº 2

Go deeper — the full read

Evidence & method

Nutley’s under-$800K tier was moving all July — 19 of 23 homes in that range sold over asking. 31 Hay Ave was priced with that pattern in mind, not against it.

Listed at $475,000, the home closed at $535,000 after 13 days on the market — a 12.6% jump over list. That gap isn’t an accident of a hot market; it’s what happens when a price is set to invite competition instead of trying to guess the ceiling in advance.

Priced to invite the fight, not end it.

The number came from real closed comps on that block, the same discipline behind every valuation on this site — not a round number picked to feel safe. In a market where buyer demand under $800K is still deep, the list price is a starting gun, not a final answer.

List, sold, and days-on-market figures are MLS record. This is one closed transaction, not a guaranteed outcome — every Nutley block prices differently.
The numbers call · Fifteen minutes

Selling in Nutley? Let’s underwrite your launch.

I’ll pull your block’s real closed sales and show you which side of the $800K line your home sits on — before you ever set a price.

No pressure. No generic pitch. Just a clear answer — and useful market intelligence if you want it.